Smartphone Trends YE 2009

January 21st, 2010 by Adam Somer Leave a reply »
  • Smartphones continued to grow at their 2008 pace. That in itself is pretty impressive, since technologies that are in their initial phase of adoption – which, at 11% of adult US subscribers at the end of 2008, smartphones were – usually exhibit gaudy growth rates that decline precipitously as the base expands. Smartphones reached 17% share of US adult subs, up from 11% at the end of 2008 and 7% a year earlier.
  • BlackBerry still dominates in smartphones. Yes, despite Apple getting all the attention, even in a market segment that grew by more than half, RIM maintained its two-to-one advantage over the iPhone. Certainly broad availability across all operators and a range of form factors and prices helps, but also some people just want a keyboard, full stop.

From: http://blogs.forrester.com/consumer_product_strategy/2010/01/2009-year-of-the-smartphone-kinda.html

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