Posts Tagged ‘admob’

AdMob November 2009 Numbers

February 2nd, 2010

Highlights from the November 2009 AdMob Mobile Metrics Report include:

  • 55 percent of ad requests in the US came from devices with WiFi capability, up from only 19 percent a year earlier.
  • The Top 5 US devices based on WiFi requests generated were the iPod touch, iPhone, Sony PSP, HTC Dream (G1), and Motorola Droid.
  • 36 percent of iPhone traffic in the US was over WiFi, considerably higher than other WiFi capable devices. Less than 10 percent of traffic from the major Android devices came over WiFi.
  • The iPhone accounted for 71 percent and the iPod touch accounted for 29 percent of total unique users from Apple devices.
  • Android generated 27 percent of the requests from smartphones in the US in November 2009, up from 20 percent in October 2009.
  • 88 percent of requests from Android devices came from the US in November 2009, the second largest Android market is the UK with four percent of requests.

From: http://www.cellular-news.com/story/41163.php?source=rss&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+cellular-news/LmiX+(cellular-news)&utm_content=Google+Reader

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Admob Android Usage Stats

January 4th, 2010
  • Rapid growth: Worldwide requests from Android devices increased 97% from October to December. AdMob received over 1 billion ad requests from Android devices in Dec 09.
  • Increased manufacturer diversity: In October, 98% of requests came from HTC devices. In December, 56% of requests were from HTC devices, 39% from Motorola devices, and 5% from Samsung.
  • Increased device diversity: In December, 7 devices generated more than 3% of requests each: the Motorola Droid, HTC Dream, HTC Magic, HTC Hero, Motorola CLIQ, HTC Droid Eris, and the Samsung Moment. This is up from only 3 devices in October (HTC Dream, HTC Magic, and HTC Hero).
  • Droid Invasion: The Motorola Droid is already the leading Android handset in the AdMob network and generated 30% of requests in December.
  • US leads Android adoption: 90% of Android traffic was in the US in December, up from 84% in October. Top countries by requests are the US, UK, Germany, France, and Canada, respectively.

Worldwide Android Handset Distrobution

From: http://metrics.admob.com/2010/01/metrics-update-android/

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AdMob Growth

January 4th, 2010

SAI Chart AdMob

From: http://www.businessinsider.com/chart-of-the-day-admob-hits-pause-on-growth-to-focus-on-smartphones-2009-12

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Wi-Fi on Smartphones is a Major Trend

December 23rd, 2009

Wi-Fi usage has taken off, with 24 percent of requests in the US coming in over a WiFi network in November 2009, compared to 8 percent in November 2008. Other WiFi devices, such as the iPod touch, Sony PlayStation Portable (PSP), and Nintendo DSi also gained traction in 2009.

Highlights from the November 2009 AdMob Mobile Metrics Report include:

  • 55 percent of ad requests in the US came from devices with WiFi capability, up from only 19 percent a year earlier.
  • The Top 5 US devices based on WiFi requests generated were the iPod touch, iPhone, Sony PSP, HTC Dream (G1), and Motorola Droid.
  • 36 percent of iPhone traffic in the US was over WiFi, considerably higher than other WiFi capable devices. Less than 10 percent of traffic from the major Android devices came over WiFi.
  • The iPhone accounted for 71 percent and the iPod touch accounted for 29 percent of total unique users from Apple devices.
  • Android generated 27 percent of the requests from smartphones in the US in November 2009, up from 20 percent in October 2009.
  • 88 percent of requests from Android devices came from the US in November 2009, the second largest Android market is the UK with four percent of requests.

From: http://www.dailywireless.org/2009/12/22/smartphone-wifi-major-trend/

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AdMob: November Numbers

December 21st, 2009
  • Google’s open-source Android operating system accounted for more than one in four of the smartphone ads served in November by AdMob. That’s up from 20 percent in October.
  • Apple’s share of ad requests is twice as big — 55% — but Android traffic is eating into iPhone growth, rather than being pushed aside by the iPhone as happened to Nokia.

From: http://venturebeat.com/2009/12/18/android-closes-in-on-iphone-ad-traffic-in-admobs-latest-report/ and http://metrics.admob.com/2009/12/november-2009-mobile-metrics-report/

Full Report: http://metrics.admob.com/wp-content/uploads/2009/12/AdMob-Mobile-Metrics-Nov-09.pdf

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Mobile Advertising Share

December 8th, 2009

asd

From: http://digitaldaily.allthingsd.com/20091207/ftc-admob/?mod=ATD_rss

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Admob: Mobile Metrics for October 2009

November 23rd, 2009

RIM-Distribution

Android-Distribution-Nov-18

rimhandsetdistribution oct2009 admob

android handset distribution oct 2009 admob

symbian and windows distribution oct2009 admob

smartphone traffic worldwide oct 2009 admob

handset capabilities oct 2009 admobsmartphone traffic US oct 2009 admob

handset capabilities US oct 2009 admob

share of requests US oct 2009 admob

From: http://metrics.admob.com/2009/11/october-2009-mobile-metrics-report/

Full report: http://metrics.admob.com/wp-content/uploads/2009/11/AdMob-Mobile-Metrics-Oct-09.pdf

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