Communications Stats and Figures » download

The End of the Landline

Adam Somer — Fri, 11 Jun 2010 15:47:56 +0000

22.9 percent of U.S. adults have a wireless phone at home but no landline.

Two of every nine adults live in wireless-only homes as compared to two out of every 17 in 2006.
Although wireless-only adoption rates for survey respondents decrease dramatically after the age of 35, every age group shows an increase in wireless adoption over prior-year surveys.
The number of unemployed and retired adults using only a wireless phone has doubled to 20.2 percent from 10.3 percent since the midpoint of 2006.
Even among households with both landline and wireless service, 25.7 percent of calls were on wireless telephones, and the CDC considers such households “wireless mostly” due to their increased reliance on cell phones. They account for 16.3 percent of all households, up from 14.4 percent in the first half of 2008.

And 75 percent of those between the ages of 12 and 17 own a cell phone, up from the 45 percent in 2004.

From: http://gigaom.com/2010/05/13/tracking-the-landlines-demise/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+OmMalik+(GigaOM)

Number of iPhones in Use

Adam Somer — Fri, 11 Jun 2010 15:38:02 +0000

AT&T’s numbers from late 2009 reveal that only 75% of all sold iPhones were in use. That proportion is declining every quarter. So its silly to suggest there are 85 million users of Apple iPhone compatible digital devices. If we use the 75% ratio from AT&T, the maximum is 64 million. In reality that is far below 60 million by now. Out of specifically iPhone models, out of 51 million sold so far, less than 38 million are in use (using same AT&T ratio).

From: http://communities-dominate.blogs.com/brands/2010/05/smartphone-wars-panic-at-apple-panic-at-nokia-google-stumbles.html

Jiwire Mobile Audience Insights Report

Adam Somer — Fri, 11 Jun 2010 15:34:13 +0000

From: http://www.jiwire.com/downloads/pdf/JiWire_MobileAudienceInsightsReport_Q12010.pdf

Mobile Content Usage

Adam Somer — Tue, 01 Jun 2010 14:59:20 +0000

From: http://mashable.com/2010/05/07/mobile-market-share-may/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+Mashable+(Mashable)

App Stores on Different Platforms

Adam Somer — Fri, 16 Apr 2010 20:25:02 +0000

Mobile subscribers are downloading more apps than ever, says a new In-Stat report, released Wednesday. Apple and its App Store are seeing the most action, with iPhone and iPod Touch users downloading 2.4 times more apps than the other smartphone owners.

In-Stat found that $2, $5, and $10 seem to be psychological barriers, leading to limited demand between these price levels.

From: http://www.dailywireless.org/2010/03/25/app-stores-growing-competition/

Report on Mobile Apps

Adam Somer — Fri, 16 Apr 2010 17:11:14 +0000

Based on 2009:

There were 7 Billion total downloads (remember Apple, with all its buzz and attention only did 2 Billion last year, and the other branded app stores are miniscure compared to it).
And the average cost across all apps (including free ones) is about 59 cents. Paid apps had an average price of $1.90.
The Asian market gets most downloads but the North American market earns most of the revenues.
North America makes most money per app, Europe second, Africa last.
There were 5.1 Billion free apps (generating ad revenues of 0.09 cents per app on average)
People downloaded 4 free apps on average globally, per active mobile data user per year.
We spend 3.14 dollars per year or 26 cents per month on average that we spend globally on paid mobile apps. By comparison, the world’s average spend on the most popular mobile data content type – ring tones – is 11 cents per subscriber across the whole global subscriber base (measured so, because essentially every phone and network and country can do ringing tones).

From: http://communities-dominate.blogs.com/brands/2010/03/so-what-do-we-learn-from-chetan-sharmas-report-on-mobile-apps.html and http://www.chetansharma.com/Sizing_up_the_Global_Mobile_Apps_Market.pdf

Global Mobile Apps Market

Adam Somer — Wed, 17 Mar 2010 13:35:16 +0000

Download full report “Sizing up the global mobile apps market” at http://www.chetansharma.com/Sizing_up_the_Global_Mobile_Apps_Market.pdf

From: http://gigaom.com/2010/03/17/mobile-apps-are-hot-but-dont-forget-emerging-markets/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+OmMalik+(GigaOM)

Mobile Content Usage, Top Smartphone Platforms, Top Mobile OEMs

Adam Somer — Thu, 11 Mar 2010 20:43:00 +0000

Top Mobile OEMs 3 Month Avg. Ending Jan. 2010 vs. 3 Month Avg. Ending Oct. 2009 Total U.S. Age 13+ Source: comScore MobiLens
	Share (%) of Mobile Subscribers
	Oct-09	Jan-10	Point Change
Total Mobile Subscribers	100.0%	100.0%	N/A
Motorola	24.1%	22.9%	-1.2
LG	22.0%	21.7%	-0.3
Samsung	21.0%	21.1%	0.1
Nokia	9.3%	9.1%	-0.2
RIM	6.4%	7.8%	1.4

Top Smartphone Platforms 3 Month Avg. Ending Jan. 2010 vs. 3 Month Avg. Ending Oct. 2009 Total U.S. Age 13+ Source: comScore MobiLens
	Share (%) of Smartphone Subscribers
	Oct-09	Jan-10	Point Change
Total Smartphone Subscribers	100.0%	100.0%	N/A
RIM	41.3%	43.0%	1.7
Apple	24.8%	25.1%	0.3
Microsoft	19.7%	15.7%	-4.0
Google	2.8%	7.1%	4.3
Palm	7.8%	5.7%	-2.1

Mobile Content Usage 3 Month Avg. Ending Jan. 2010 vs. 3 Month Avg. Ending Oct. 2009 Total U.S. Age 13+ Source: comScore MobiLens
	Share (%) of U.S. Mobile Subscribers
	Oct-09	Jan-10	Point Change
Total Mobile Subscribers	100.0%	100.0%	N/A
Sent text message to another phone	62.0%	63.5%	1.5
Used browser	26.8%	28.6%	1.8
Played games	21.3%	21.7%	0.4
Used Downloaded Apps	18.3%	19.8%	1.5
Accessed Social Networking Site or Blog	13.8%	17.1 %	3.3
Listened to music on mobile phone	11.6%	12.8%	1.2

From: http://www.comscore.com/Press_Events/Press_Releases/2010/3/comScore_Reports_January_2010_U.S._Mobile_Subscriber_Market_Share

Monthly Application Download Statistics (Admob)

Adam Somer — Mon, 08 Mar 2010 21:25:02 +0000

From: http://metrics.admob.com/2010/02/january-2010-mobile-metrics-report/ and http://metrics.admob.com/wp-content/uploads/2010/02/AdMob-Mobile-Metrics-Jan-10.pdf

What are Adults Users Doing with thier Cell Phones

Adam Somer — Mon, 08 Mar 2010 21:08:36 +0000

From: http://www.businessinsider.com/chart-of-the-day-barely-a-quarter-of-cellphone-owners-use-the-mobile-web-2010-2